Waverly Brewing Company Branding
Concept
Visceral developed the brand visual identity for Baltimore beer brand, Waverly Brewing Company. A soulful typographic logotype is complemented by the round 'W' brand mark, which depicts brothers-in-arms in a 'W' form below a hops cone. This mark visually tells the human origin story of WBC, and provides an impactful brand "stamp".
Role: Creative Direction, Design
Partner Credits: N/A